The sale of cars, travel and dealerships has a history in African-American communities that is often ignored or unknown. That's why the story of Gregory and Juanita Baranco is so inspiring. They own two Mercedes Benz car dealerships. One is in one of the ritziest zip codes in Atlanta, Ga and the other is in their home state of Louisiana.
In this episode of ABL DUOs you will hear stories about three generations of Juanita Powell Baranco's family and learn why Gregory walked away from a guaranteed occupation as a dentist to be a "car guy."
However, what makes the Baranco's individual stories about business success even more powerful is the fact that they achieved their impressive accomplishments as a married couple. Greg and Juanita celebrated 54 years of marriage when this podcast was recorded. They are also the parents of four grown children and several grandchildren.
These two also have individual accomplishments that few can claim. For example, Juanita is an attorney who never lost a case in 30 years and Gregory founded two organizations that have changed how Black, brown and beige auto dealer owners collaborate all over the country.
This podcast is the epitome of why ABL DUOs was created. Each of these two people is worthy of accolades because of his and her success in business as individuals and it just doubles when you examine what they have achieved together.